The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns (Little Books. Big Profits)
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The best-selling investing “bible” offers new information, new insights, and new perspectives
The Little Book of Common Sense Investing is the classic guide to getting smart about the market. Legendary mutual fund pioneer John C. Bogle reveals his key to getting more out of investing: low-cost index funds. Bogle describes the simplest and most effective investment strategy for building wealth over the long term: buy and hold, at very low cost, a mutual fund that tracks a broad stock market Index such as the S&P 500.
While the stock market has tumbled and then soared since the first edition of Little Book of Common Sense was published in April 2007, Bogle’s investment principles have endured and served investors well. This tenth anniversary edition includes updated data and new information but maintains the same long-term perspective as in its predecessor.
Bogle has also added two new chapters designed to provide further guidance to investors: one on asset allocation, the other on retirement investing.
A portfolio focused on index funds is the only investment that effectively guarantees your fair share of stock market returns. This strategy is favored by Warren Buffett, who said this about Bogle: “If a statue is ever erected to honor the person who has done the most for American investors, the hands-down choice should be Jack Bogle. For decades, Jack has urged investors to invest in ultra-low-cost index funds. . . . Today, however, he has the satisfaction of knowing that he helped millions of investors realize far better returns on their savings than they otherwise would have earned. He is a hero to them and to me.”
Bogle shows you how to make index investing work for you and help you achieve your financial goals, and finds support from some of the world’s best financial minds: not only Warren Buffett, but Benjamin Graham, Paul Samuelson, Burton Malkiel, Yale’s David Swensen, Cliff Asness of AQR, and many others.
This new edition of The Little Book of Common Sense Investing offers you the same solid strategy as its predecessor for building your financial future.
Build a broadly diversified, low-cost portfolio without the risks of individual stocks, manager selection, or sector rotation.Forget the fads and marketing hype, and focus on what works in the real world.Understand that stock returns are generated by three sources (dividend yield, earnings growth, and change in market valuation) in order to establish rational expectations for stock returns over the coming decade.Recognize that in the long run, business reality trumps market expectations.Learn how to harness the magic of compounding returns while avoiding the tyranny of compounding costs.
While index investing allows you to sit back and let the market do the work for you, too many investors trade frantically, turning a winner’s game into a loser’s game. The Little Book of Common Sense Investing is a solid guidebook to your financial future.
From the brand
The Little Books, Big Profits series packs practical and powerful financial advice from some of the industry’s leading influencers in one small, but mighty package. The series presents financial strategies in general and understandable terms and are perfect for investors at all levels looking to make smart decisions in the finance market.
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ASIN : B075Z6HSCJ
Publisher : Wiley
Accessibility : Learn more
Publication date : September 20, 2017
Edition : 2nd
Language : English
File size : 1.8 MB
Screen Reader : Supported
Enhanced typesetting : Enabled
X-Ray : Enabled
Word Wise : Enabled
Print length : 287 pages
ISBN-13 : 978-1119404514
Page Flip : Enabled
Part of series : Little Books. Big Profits
13 reviews for The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns (Little Books. Big Profits)
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CRMD –
excellent book
Clear, straightforward, and insightful! John Bogle couldnât have made this book any easier to understand. Next thing to do is to devise a sound action plan for investing.
JPsaturn –
Great Investment Book
This is a great investment book to read. John does a good job of describing the different ways of investing and the pros and cons of each. Good book to learn about different ways of investing and also whatâs the smartest for most investors.
Chez GKY –
A good read for index fund beginners. Could be shorter.
When someone as successful as John Bogle attempts to impart knowledge in the form of a book, people ought to listen and heed his advice. This is the man who practically invented the index fund, after all.While there’s much wisdom to be found in The Little Book of Common Sense Investing, the first third to half of the book is dedicated to discussing the sheer arithmetic of how actively managed funds eat away investors’ gains: fees, taxes, and all. I cast no doubts on the value of these discussions, particularly to readers for whom the topic of index fund investing is novel in its entirety. That said, this first part could have been significantly shortened without much loss to its value, if at all.After tackling the disadvantageous arithmetic of actively managed funds, Bogle dedicates a few more chapters to drive his point home and details how these funds consistently fail to match the returns of the index.Two-thirds into the book, commentaries on and new information about other matters such as investment advisors, bond funds, and ETFs finally surface. Beyond a critical assessment of non-index ETFs, little explanation of the tax differences between long-term index fund and long-term index ETF investing is offered before the book circles back to theme, with a section on what the great Benjamin Graham would have said about index funds promptly following.For the uninitiated, The Little Book of Common Sense Investing serves as a good resource to explain the how’s and why’s of index funds. For individuals who have read enough about index funds as to already be invested in them, however, four-fifths of the book may feel little more than one thick advertisement, living up to “The Only Way to Guarantee Your Fair Share of Stock Market Returns” well.But what about the last few chapters? This is where the earlier-mentioned “much wisdom” enters the equation, with Bogle providing timeless insights on assembling portfolios, building them efficiently, customizing them for retirement, and a myriad other ideas that can only come with maturity and experience. For these alone and despite all my ramblings above, I recommend alloting space in one’s collection and a few hours of one’s time for this book.
Kindle Customer –
Very Good Read
A wealth of knowledge that helps filter out the noise to hear the music. Wish my 401k account manager would have communicated the difference between mutual funds and low cost Index Funds. After reading, I immediately and confidently reallocated the funds in my 401k from the high cost mutual funds that were the default.
S. Paris –
Simple, yet powerful words from the father of the Index Fund
I had a college finance professor that expoused many of the same views as John Bogle over 30 years ago which formed the basis of my investment philosophy in the years since. However, very recently, I began to stray and question many of these proven principles. I’m so glad I read this book as it’s given me renewed focus on sticking with the plan and getting back to the basics. This should reduce my risk, increase my chances for success, reduce the amount of time spent managing my investments, and simplify my life! The book is engaging and easy to read.
JAK –
A must read for anyone interested in investing in the stock market
This book has wisdom from many decades of successful stock market investing experience. John Bogle, the founder of The Vanguard Group, has helped countless numbers of people reach financial stability, and this book explains the important points. Yes, there is risk investing in the stock market, but choosing an index fund (Exchange Traded Fund or a Bond Fund) lowers risk by diversifying assets.
Dean Hewitt –
The only needed book on investment
For 99% of investors the Bogle approach is all you need. Stop overcomplicating the process. Stop investing emotionally. Stop watching the statistical noise of the daily market shift. Stick to what works; low cost index funds held for the long run.
Morgan S. –
Great insight, very redundant
This book was full of great insight and plenty of arithmetic and examples to back up his common sense. He really hammers his outlook into the thickest of skulls. Arl necessary read, but be prepared for redundancy.
graham –
Easy to read, reminds again the fact that investment is like health, you can not get result if you see yourself in mirror every day, understand it, make a plan and stick to it.I heard interview of Jack Bogle and decided to buy this book, Its midnight and i read 3 chapters of choice, making my logical mind to reaffirm key principles of investment
Ranieri –
This book makes investing be simple to the ones are not financial specialists (and are not willing to be). Simple teachings that can be applied by anyone!
Emily Morgan –
Not being well versed in finance and shying away from maths, books on investing are always intimidating to me. I must say that this book was one of the pleasing examples of a simple message, explained as simply as possible, with examples, rewording, charts to illustrate and regular emphasis on the main point. I would recommend this book to people seeking to educate themselves on investing, who have a very basic understanding and seek to improve their knowledge and develop a strong foundation for their investing activities.
Gaetano Vivirito –
Great Book by J. Bog,e explaining in a true direct and common sense way the rationals behind index passive investing. A boring book (passive investing is not fashionable) but full of real value
Sebastian Sava –
Changed my perspective about investing. Highly recommended. One of the top ten books about wealth creation too. Read it at least once.